A New More Profitable Approach to Website Build
Frank Orman Published on: 11/07/2025
The short answer is NO. In this article we explore the question and show examples of when product should not be top of the page.
Ecom Content Marketing
Frank OrmanThe Inverted Pyramid Theory of Web Copy
Frank Orman Published on: 11/07/2025
Following the newspaper story model, the theory suggests that successful web copy should start with the conclusion and end with the details.
Ecom Content Marketing
Why Successful Sites Start with Spreadsheets
Frank Orman Published on: 11/07/2025
Starting your site with a spreadsheet can help you avoid paying twice for your new website. These are the main ones to consider before you start developing.
Ecom Content Marketing